Communication plan update HOLiFOOD II
This milestone report presents an update of a former published “D7.2 Deliverable Communication and dissemination plan” and outlines the strategy for the second half of the HOLIFOOD project for the years 2025 and 2026.
The HOLiFOOD Communication and Dissemination Plan is a strategic framework designed to effectively communicate the project’s objectives, engage stakeholders, and disseminate results. As the project progresses, this plan will ensure that HOLiFOOD’s goals and outcomes are widely known and utilized by relevant audiences, contributing to
advancements in food safety and holistic risk assessment.
For the first half of the HOLiFOOD project, a diverse set of communication tools and instruments has been employed to maximize the project’s reach and impact. Proven to be efficient and successful, these tools will stay in place and will structure the communication effort in the second half of the project. No major changes have been made. Work will be regularly carried out to ensure project success, focusing on the key performance indicators assigned to each communication tool.
For the second half of the HOLIFOOD project, specific emphasis will be given to:
- Consumer awareness campaigns
- Training materials and E-learning approaches
- Scientific Publications and Practice Abstracts
- Event Attendance and Presentations
- Website Updates
In summary, the HOLiFOOD Dissemination and Communication Plan is a robust and flexible strategy designed to maximize the impact of the HOLiFOOD project. The plan will be adapted, when necessary, in the sequence of the last two years of the HOLIFOOD project.
